PRIVACY POLICY
Maranda Bower LLC
Last Updated: 1/30/2026
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1. INTRODUCTION
Maranda Bower LLC (“we,” “us,” “our,” “Company”) operates Postpartum University and related services. We are committed to protecting your privacy and personal information.
This Privacy Policy explains what information we collect and why; how we use and protect your information; your rights regarding your personal data; and how to contact us with privacy questions.
By using our website, services, or programs, you agree to this Privacy Policy. This Privacy Policy works together with our Terms & Conditions. If you have not reviewed our Terms & Conditions, please do so at https://postpartumu.com/terms-conditions/.
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2. WHO WE ARE & HOW TO CONTACT US
Legal Name: Maranda Bower LLC
Doing Business As: Postpartum University
Website: https://postpartum.com
Primary Email: admin @ postpartumu.com
Physical Address: PO BOX 3844, Palmer AK 99645
Privacy-Specific Contact:
Privacy Questions: admin @ postpartumu.com
Data Requests: admin @ postpartumu.com
Security Concerns: admin @ postpartumu.com
For EU Residents: We comply with GDPR. You may contact us regarding your data protection rights at the email addresses above.
For California Residents: We comply with CCPA. See Section 14 for California-specific rights and disclosures.
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3. INFORMATION WE COLLECT
3.1 Information You Provide Directly
When you interact with our services, we may collect account and registration information (name, email address, phone number, mailing address, username and password, professional credentials for certification programs, business information for practitioners); purchase and payment information (billing address, payment method details processed by third-party payment processors, purchase history, subscription status); program participation information (course progress and completion, quiz/assessment responses, assignments and submissions, certification status, continuing education records); communications (emails you send us, support ticket content, survey and feedback responses, testimonials with your permission, community forum posts or comments); and professional information for certification programs (professional licenses or credentials, scope of practice information, professional liability insurance information if required, business name and website).
3.2 Information Collected Automatically
When you use our website or services, we automatically collect technical information (IP address, browser type and version, operating system, device type, screen resolution, time zone setting); usage information (pages visited, time spent on pages, links clicked, videos watched and watch time, course modules accessed, download activity, search queries on our site, referring website or source); and cookies and tracking technologies (session cookies, preference cookies, analytics cookies, marketing cookies with consent where required). See Section 4 for detailed cookie information.
3.3 Information from Third Parties
We may receive information about you from payment processors (transaction confirmation, payment status, fraud prevention information); email service providers Kajabi and Beehiiv (email open rates, click-through rates, unsubscribe requests, bounce information); social media platforms (if you interact with our social media content or sign up using social media login if we offer this feature); analytics providers (Google Analytics and other analytics tools we use); and affiliate partners (referral source information, attribution data).
3.4 Sensitive Information
We do not knowingly collect Social Security numbers, financial account numbers (complete credit cards), health information (beyond general program-related information you choose to share), biometric data, or genetic data. If you choose to share health or personal information in program communities or communications, you do so voluntarily.
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4. COOKIES AND TRACKING TECHNOLOGIES
4.1 What Are Cookies
Cookies are small text files stored on your device when you visit our website. They help us provide better service and understand how you use our site.
4.2 Types of Cookies We Use
We use essential cookies (required) which enable core website functionality, remember login status, provide shopping cart functionality, and security features (these cannot be disabled without affecting site functionality); analytics cookies (optional with consent) including Google Analytics which track website usage and performance, help us improve user experience, and understand what content is most valuable; preference cookies (optional) which remember your settings and preferences, language preferences, and display preferences; and marketing cookies (optional with consent) which track effectiveness of marketing campaigns, enable retargeting/remarketing if we use these services, provide social media integration, and enable affiliate tracking.
4.3 Third-Party Cookies
We use the following third-party services that may set cookies: Google Analytics, Facebook Pixel (if applicable), Kajabi (course platform), payment processors, and other services we may use.
4.4 Managing Cookies
You can control cookies through browser settings (disable or delete cookies), our cookie consent banner (for optional cookies), and opt-out tools at http://optout.networkadvertising.org/. Note that disabling essential cookies will affect website functionality.
4.5 Do Not Track Signals
Some browsers offer “Do Not Track” (DNT) settings. Currently, there is no industry standard for responding to DNT signals. We do not currently respond to DNT signals, but you can control cookies as described above.
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5. HOW WE USE YOUR INFORMATION
5.1 Primary Uses
We use your information to provide services (deliver programs and courses you purchased, process payments and transactions, send course materials and resources, grant access to member areas and content, provide customer support, verify certification requirements, issue certifications and credentials); communicate with you (send purchase confirmations and receipts, provide course updates and announcements, respond to your inquiries, send administrative notices, deliver newsletters and educational content with your consent, send marketing communications with your consent and ability to opt-out); improve services (analyze usage patterns and trends, understand what content is most valuable, improve website functionality, develop new programs and features, conduct research using anonymized data only); and fulfill legal and security obligations (comply with legal obligations, enforce our Terms & Conditions, prevent fraud and abuse, protect security of our systems and users, respond to legal requests or court orders).
5.2 Marketing Communications
We operate two email systems with different purposes: Kajabi (course platform) for course delivery and access, program-specific communications, transactional emails (receipts, login info), and course updates and announcements; and Beehiiv (newsletter) for research articles and educational content, general postpartum health information, newsletter content, and community updates.
These are separate systems requiring separate unsubscribe actions. See Section 10 for unsubscribe instructions.
We send educational content and research, program announcements, new course launches, special offers or promotions, community updates, and industry news relevant to postpartum care. We do not send daily emails (unless specific program requires it), spam or irrelevant content, or your information to third parties for their marketing.
5.3 Legal Basis for Processing (GDPR)
For EU residents, we process your data based on contract performance (delivering programs you purchased, processing payments, providing customer support); legitimate interest (improving our services, preventing fraud, website analytics, marketing to existing customers); consent (newsletter subscriptions, marketing emails beyond existing customer relationship, optional cookies, testimonials and case studies); and legal obligation (tax and financial record keeping, responding to legal requests, protecting rights and safety).
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6. HOW WE SHARE YOUR INFORMATION
6.1 We Do NOT Sell Your Personal Information
We do not sell your personal information to third parties, rent your information to marketers, share your email address for others’ marketing purposes, or trade or exchange your personal data.
6.2 Service Providers We Share With
We share information with trusted service providers who help us operate. Course and website platform Kajabi is used for course delivery, email system, and member area (data shared: name, email, course enrollment, progress). Newsletter platform Beehiiv is used to send research articles, educational content, and newsletters (data shared: name, email, subscription preferences). Payment processing through Kajabi is used to process payments securely (data shared: billing information, transaction details; note: we do not store complete credit card numbers). Email communications through [any other email services you use] are used to send transactional and marketing emails (data shared: email address, name, preferences). Analytics through Google Analytics are used to understand website usage and improve user experience (data shared: usage data, IP address anonymized where possible). Customer support through [any helpdesk software you use] is used to provide customer support (data shared: support inquiries, account information).
All service providers are contractually required to protect your information, may only use your information to provide services to us, are not permitted to use your information for their own purposes, and must comply with applicable data protection laws.
6.3 Business Transfers
In the event of merger or acquisition, sale of business assets, or bankruptcy or reorganization, your information may be transferred to the new owner. You will be notified of any such change and your data will remain subject to privacy protections.
6.4 Legal Requirements
We may disclose information when required to comply with legal obligations (court orders, subpoenas), enforce our Terms & Conditions, protect our rights, property, or safety, protect rights, property, or safety of our users or others, prevent fraud or illegal activity, or respond to government requests.
6.5 Aggregate or Anonymized Data
We may share aggregate, anonymized, or de-identified data that cannot identify you personally for industry research and trends, program effectiveness statistics, general demographic information, and usage patterns and insights. This data helps advance the field of postpartum care while protecting your privacy.
6.6 With Your Consent
We may share your information with third parties when you give us specific consent for testimonials with your name and story, case studies featuring your experience, guest expert presentations you agree to, or referrals to other practitioners with your permission.
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7. DATA SECURITY
7.1 How We Protect Your Information
We implement security measures including technical safeguards (SSL/TLS encryption for data transmission, secure encrypted storage, regular security updates and patches, firewall protection, intrusion detection systems, secure backup systems); administrative safeguards (access controls limiting data access to authorized personnel only, employee training on data protection, confidentiality agreements with team members, regular security audits, vendor security requirements); physical safeguards (secure data centers through cloud providers, restricted physical access, environmental protections); and payment security (we do not store complete credit card numbers, payment processing through PCI-DSS compliant processors, tokenization of payment information).
7.2 Your Responsibility
You are responsible for maintaining security of your account password, not sharing login information, using strong passwords and security practices, logging out of shared devices, and notifying us immediately of unauthorized access.
7.3 Limitations
No system is 100% secure. While we implement industry-standard security measures, we cannot guarantee absolute security. You provide information at your own risk. We are not liable for security breaches beyond our reasonable control, unauthorized access due to your sharing of credentials, or third-party security failures.
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8. DATA BREACH NOTIFICATION
8.1 Our Breach Response Protocol
In the event of a data breach affecting your personal information, we will investigate immediately to determine scope and impact; contain the breach and prevent further unauthorized access; assess the risk to your personal information; notify affected users without undue delay; notify regulators as required by law; and take corrective action to prevent future breaches.
8.2 What We Will Tell You
Our breach notification will include date and nature of the breach, types of information affected, steps we’ve taken to address the breach, steps you should take to protect yourself, contact information for questions, and resources for identity protection if applicable.
8.3 Notification Timing
We will notify you within 72 hours for EU residents (GDPR requirement), without unreasonable delay for all users, and as soon as practicable while allowing time for investigation. Notification methods include email to address on file, notice on website, and direct communication for high-risk breaches.
8.4 What You Should Do
If you receive a breach notification from us, change your password immediately, monitor your accounts for suspicious activity, review your credit reports if financial data affected, follow specific recommendations in our notification, and contact us with questions or concerns.
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9. DATA RETENTION
9.1 How Long We Keep Your Information
We retain your information for as long as necessary to provide services you’ve purchased, comply with legal obligations, resolve disputes, and enforce our agreements.
Active accounts are retained for duration of your active participation plus required period after. Inactive accounts are retained for five years after last activity; you may request deletion (see Section 12). Purchase records are retained for 7 years for tax and legal requirements, including financial records, receipts, and transaction history. Communications including support inquiries are retained for two years and marketing communications until you unsubscribe plus required retention period. Certification records are maintained indefinitely for credential verification and may be required for professional licensing boards. Information may be retained longer if involved in legal proceedings.
9.2 Anonymization
After retention periods expire, we may delete your personal information, anonymize data for research and analytics, or retain aggregate, non-identifiable data indefinitely.
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10. YOUR PRIVACY RIGHTS & CHOICES
10.1 Email Communications & Unsubscribe
We use two separate email systems. To unsubscribe from Kajabi emails, click “unsubscribe” link in any Kajabi email; this will also remove you from Beehiiv; you will no longer receive course or newsletter emails. To unsubscribe from Beehiiv newsletter, click “unsubscribe” link in any Beehiiv email; this only stops newsletter emails; you will still receive Kajabi course emails if enrolled. To unsubscribe from all emails, unsubscribe from both Kajabi and Beehiiv, or email us at admin @ postpartumu.com to remove from all lists.
Even if unsubscribed, you will still receive transactional emails including purchase receipts and confirmations, account security notices, legal notifications, service updates affecting your purchased programs, and password resets and login assistance. These are necessary for service delivery and cannot be opted out of while you have an active account or purchased programs.
We comply with CAN-SPAM: all marketing emails include unsubscribe link; we honor unsubscribe requests within 10 business days; we include our physical address in all emails; we clearly identify emails as advertisements when applicable; and we never sell email lists.
10.2 Account Information
You can update your account information through your account settings, correct inaccurate information, add or remove optional information, and change communication preferences by logging into your account and editing your profile or contacting support at [Insert Contact Email].
10.3 Cookie Preferences
You can manage cookies by adjusting our cookie consent banner settings, changing your browser settings, using opt-out tools at http://optout.networkadvertising.org/, or installing browser extensions for cookie management.
10.4 Marketing Preferences
You can opt out of marketing emails (use unsubscribe link), continue receiving transactional emails, update frequency preferences, and choose specific email types to receive.
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11. ADDITIONAL RIGHTS (REGION-SPECIFIC)
11.1 European Union (GDPR) Rights
If you are in the EU, you have the right to access (request a copy of personal information we hold about you and receive information in portable, machine-readable format); rectification (correct inaccurate or incomplete information and update your personal data); erasure/”right to be forgotten” (request deletion of your personal information, subject to legal retention requirements and legitimate interests); restriction (limit how we use your information and request we stop processing while investigating concerns); objection (object to processing based on legitimate interests and object to direct marketing, which we will stop immediately); data portability (receive your data in structured, commonly used format and transfer your data to another service provider); withdrawal of consent (withdraw consent for processing based on consent, which does not affect processing that occurred before withdrawal); and lodge a complaint (file complaint with supervisory authority in your country; we prefer you contact us first so we can address concerns).
To exercise these rights, email admin @ postpartumu.com. We will respond within 30 days.
11.2 California (CCPA/CPRA) Rights
See Section 14 for detailed California-specific disclosures and rights.
11.3 Other Jurisdictions
We comply with privacy laws applicable to your location. If you have questions about your rights under local privacy laws, contact us at admin @ postpartumu.com.
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12. DATA DELETION & ACCOUNT CLOSURE
12.1 How to Request Data Deletion
To request deletion of your personal information, email us at admin @ postpartumu.com and include your full name, email address associated with account, specific data you want deleted, and verification of your identity. We will verify your identity, process your request within 30 days (45 days for complex requests), confirm deletion via email, and notify service providers to delete data where applicable.
12.2 Limitations on Deletion
We may retain information when required by law (tax records, transaction history), needed to complete transactions you initiated, necessary to detect/prevent fraud or security issues, necessary to enforce our agreements, or involved in legal proceedings or disputes. We will inform you if we cannot delete certain data and explain why.
12.3 Account Closure
To close your account, email admin @ postpartumu.com. We will close your account and delete data subject to retention requirements. Access to purchased programs will cease (no refunds – see Terms & Conditions). You may download materials before account closure. After account closure, you cannot access program materials; we retain certain data for legal compliance; marketing emails stop immediately; and transactional records are retained as required.
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13. CHILDREN’S PRIVACY
13.1 Age Restrictions
Our services are not intended for children under 18. We do not knowingly collect information from children under 18. We do not market to children under 18. Users must be 18+ to purchase our services.
13.2 Parental Notice
If you are under 18, you must have parental permission to use our services, your parent or guardian must agree to these terms on your behalf, and we may require parental verification.
13.3 If We Learn of Children’s Data
If we discover we’ve collected information from a child under 18, we will delete the information promptly, terminate the account, and notify the parent/guardian if contact information is available. If you believe we have information about a child under 18, contact us immediately at admin @ postpartumu.com. We will investigate and take appropriate action.
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14. CALIFORNIA PRIVACY RIGHTS (CCPA/CPRA)
14.1 Categories of Personal Information We Collect
As required by CCPA, here are the categories of personal information we collect: identifiers (real name, email address, postal address, IP address, account name); commercial information (purchase history, products/services purchased, payment information); internet/network activity (browsing history, search history, interaction with website/emails); geolocation data (general location based on IP address, not precise geolocation); professional information (professional credentials, business information for certification programs); and education information (course completion, certifications earned, test scores). We do not collect sensitive personal information (race, religion, sexual orientation, health diagnosis), biometric or genetic data, or precise geolocation.
14.2 Sources of Personal Information
We collect from directly from you (account creation, purchases, communications), automatically (website usage, cookies), and third parties (payment processors, analytics providers).
14.3 Business Purposes for Collection
We use your information for providing services and customer support, processing transactions, improving our services, marketing and communications, security and fraud prevention, and legal compliance.
14.4 Third Parties We Share With
We share with service providers (Kajabi, Beehiiv, payment processors, analytics), as required by law, and in business transfer scenarios. We do not sell your personal information.
14.5 Your California Rights
California residents have the right to know (categories of personal information collected, categories of sources, business purpose for collection, categories of third parties we share with, specific pieces of information collected about you); delete (request deletion of personal information, subject to exceptions); correct (request correction of inaccurate personal information); opt-out of sale (we do not sell personal information, so no opt-out needed); limit use of sensitive information (we do not use sensitive personal information beyond what’s necessary for services); and non-discrimination (we will not discriminate against you for exercising your rights; you will not receive different prices or services or different quality of service).
14.6 How to Exercise California Rights
To submit a request, email admin @ postpartumu.com and include your full name and email, California residency confirmation, type of request (know, delete, correct), and specific information if applicable. We will verify your identity and may request additional information to confirm identity. We will respond within 45 days (can extend 45 additional days if needed). You may designate an authorized agent to make requests. We will verify agent’s authority and may require signed permission from you.
14.7 Shine the Light Law
California Civil Code Section 1798.83 permits California residents to request information about disclosure of personal information to third parties for direct marketing. We do not disclose personal information to third parties for their direct marketing purposes.
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15. INTERNATIONAL DATA TRANSFERS
15.1 Where We Store Data
Our data is primarily stored in United States (our primary operations) and cloud services. If you are outside the United States, your information may be transferred to and processed in the U.S.; U.S. privacy laws may differ from your country’s laws; and by using our services, you consent to transfer to the U.S.
15.2 GDPR Compliance for International Transfers
For EU residents, we ensure adequate protections for your data when transferred, compliance with GDPR requirements, standard contractual clauses with service providers, and appropriate safeguards for international transfers.
15.3 Your Rights Under International Law
We comply with GDPR (European Union), CCPA/CPRA (California), and other applicable privacy laws in your jurisdiction. You maintain all privacy rights granted by your local laws.
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16. CHANGES TO THIS PRIVACY POLICY
16.1 Updates to This Policy
We may update this Privacy Policy to reflect changes in our practices, to comply with new legal requirements, to incorporate new features or services, or to improve clarity and transparency.
16.2 How We Notify You of Changes
For non-material changes, we will post updated policy on our website with changes effective immediately upon posting and “Last Updated” date at top will change. For material changes, we will notify you by email at least 30 days before effective date and post notice on website homepage. Continued use after notice equals acceptance of changes. Material changes include significant changes to how we use your information, new ways we share your information, or reduction in your privacy rights or protections.
16.3 Reviewing Updates
We encourage you to review this policy periodically, check the “Last Updated” date, read notifications about changes, and contact us with questions. If you don’t agree to updated terms, you may stop using our services, request account deletion, and prior uses of your information remain governed by policy in effect at that time.
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17. THIRD-PARTY WEBSITES & SERVICES
17.1 Links to Third Parties
Our website may contain links to recommended resources, affiliate products or services, partner websites, social media platforms, and research sources. We are not responsible for privacy practices of third-party websites, content on third-party sites, how third parties collect or use your information, or security of third-party sites.
17.2 Third-Party Privacy Policies
When you visit third-party sites, you are subject to their privacy policies. We encourage you to read their policies. Their practices may differ significantly from ours. You interact with them at your own risk.
17.3 Social Media
If you interact with our social media, your activity is governed by the platform’s privacy policy, information may be publicly visible, we may see public information you share, and platforms may share information with us per their policies.
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18. CONTACT US & QUESTIONS
18.1 How to Contact Us
For privacy questions, concerns, or requests: Email general privacy questions to admin @ postpartumu.com, data requests to admin @ postpartumu.com, and security concerns to admin @ postpartumu.com. Mail to Maranda Bower LLC, Attn: Privacy Officer,PO BOX 3844 Palmer AK 99645.
We aim to respond within 5 business days for general inquiries, 30 days for data access/deletion requests (may extend to 45 days for complex requests), and 72 hours for security concerns.
18.2 Complaints
If you have concerns about our privacy practices, contact us first (we want to resolve issues directly), provide details (help us understand your concern), and allow time (we will investigate and respond). If not satisfied with our response, EU residents may file complaint with supervisory authority in your country (list of authorities at https://edpb.europa.eu/about-edpb/board/members_en); California residents may contact California Attorney General’s office or file complaint with California Privacy Protection Agency; and all residents may contact Federal Trade Commission (FTC) or file complaint at ftc.gov/complaint.
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19. SPECIAL NOTICES
19.1 Professional Liability Notice
If you are a certified practitioner, information about your clients is your responsibility. You must have your own privacy policies for your practice. You are responsible for protecting your clients’ information. We are not responsible for your client data or privacy practices.
19.2 Community Forum Privacy
When participating in community forums or groups, do not share other participants’ information outside the community; respect confidentiality of others’ stories; understand that forum posts may be visible to other members; and do not share sensitive personal information in public forums.
19.3 Testimonials and Case Studies
If you provide a testimonial, we will ask for your permission before publishing; you may request removal at any time; we may edit for length or clarity; and you grant us license to use your testimonial in marketing. For case studies, we will obtain explicit written consent; you may request anonymization; and you may withdraw consent (though already published material may remain).
19.4 Email Deliverability
We cannot guarantee all emails will reach your inbox; emails won’t go to spam; or perfect deliverability across all email providers. To ensure you receive our emails, add our email addresses to your contacts; check spam/junk folders; whitelist our domains; and ensure your email address is accurate.
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20. LEGAL DISCLOSURES
20.1 Compliance with Law
We comply with CAN-SPAM Act (email marketing), GDPR (EU data protection), CCPA/CPRA (California privacy), Alaska state laws, federal privacy laws, and international privacy laws where applicable.
20.2 Law Enforcement Requests
We may disclose information in response to valid subpoenas, court orders, legal processes, government requests, or national security requirements. When possible, we will notify you of requests (unless prohibited), review requests for legal validity, disclose minimum information necessary, and challenge overbroad requests.
20.3 Dispute Resolution
Privacy disputes are subject to binding arbitration (see Terms & Conditions), Alaska governing law, and terms specified in our Terms & Conditions.
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21. ACKNOWLEDGMENT & CONSENT
By using our services, you acknowledge you have read and understood this Privacy Policy; you understand how we collect, use, and share your information; you consent to our data practices as described; you understand your rights and how to exercise them; you understand this policy works with our Terms & Conditions; you have had opportunity to ask questions before providing information; and you are providing information voluntarily.
This Privacy Policy is effective as of the date listed at the top and supersedes all prior privacy policies.
Questions? Contact us at admin @ postpartumu.com.
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Last Updated: 1/30/2026
MARANDA BOWER LLC – POSTPARTUM UNIVERSITY
Transforming Postpartum Care Through Evidence-Based Education
PO BOX 3844, Palmer AK 99645
admin @ postpartumu.com